Real brands. Real positivity.

Clothing, beauty and food trends with demographics targeted towards teens are focusing on body positivity by inclusivity, diversity and healthy habits.

Evigail McMurtery Evigail McMurtery

Change for the Better

Victoria Secret and Pink have been the face of modeling for decades. In the early 2000s and 2010s, the Victoria Secret models or “VS angels” were very small and had a specific look - which was around a size 00 and tall with small arms and legs. There was really no diversity on the runway. In 2025, the comeback of the VS runway was made, but this time the models were of all shapes and sizes. This elevated show gave young women a look that all body types are gorgeous and should be shown off.

Read More
Evigail McMurtery Evigail McMurtery

Shades For All

Rihanna, music star with 9 Grammys, over 10 AMAs, and Billboard awards has set the standard for shade range in makeup products. Her initial launch of foundation shades had 40 shades. After her launch, other makeup brands started expanding their ranges - calling it the “Fenty effect”. Rihanna’s brand has made diversity and inclusivity a requirement in the beauty industry. With this, women can find their perfect shade match and feel more confident in their looks.

Read More
Evigail McMurtery Evigail McMurtery

The Sourdough Takeover

Cooking trends on social media - specifically Tik Tok have skyrocketed. Most notably, the sourdough bread trend has been very popular as of late. Creators are coming up with new flavors and mix ins which make the baking experience all the more fun. Meals, desserts and snacks can be made with a sourdough starter. As a result, this trend is getting more people in the kitchen cooking food they will enjoy and getting healthier alternatives on the dining table. This ensures that young people aren’t forming unhealthy eating habits but also eating healthy and filling meals.

Read More